E41: BIG NEWS! A new business, a new partner and a whole lot of excitement!

In this special bonus episode of Dream Business Dream Life, I'm finally unveiling something truly exciting - my brand new business! And even more exciting, I’m introducing you to my incredible new business partner, Leanne Lorains.

Leanne and I share a passion for helping business owners simplify success, and together, we’re launching Simplify Business Success,  designed to give early stage business owners real, actionable support, expert training, and done-for-you solutions.

We’re taking you behind the scenes on how this partnership came to life, why we decided to join forces, and what you can expect from our new venture. It’s all about dreaming big, taking bold steps, and having a whole lot of fun along the way!

Sign up for our waitlist and we will take you on the journey with us between now and official laun

subscribepage.io/launch-waitlist

And come and follow us on social media:

https://www.instagram.com/simplify.business.success
https://www.facebook.com/simplifybusinesssuccess
https://www.linkedin.com/company/simplify-business-success/

Want to connect? Find me here:

Instagram: https://www.instagram.com/iamemmahine

Facebook: https://www.facebook.com/groups/behappybesuccessful

Linkedin: https://www.linkedin.com/in/emma-hine

Website: https://www.emmahine.co.uk

You Tube: https://www.youtube.com/@EmmaHineStrategy

Transcript

Hello and welcome to Dream Business Dream Life, helping ambitious people like you to grow a business they love.
I'm Emma Hine and I'm on a mission to show you that it is possible to grow a business without sacrificing your life.
Having experienced the rollercoaster of making millions of pounds but feeling overwhelmed anxious and totally unsuccessful, I know first-hand the importance of growing a business on your terms.
On this podcast I'm going to share with you lots of tips and advice that will enable you to grow a business that gives you the financial freedom to live the life of your dreams.
While sharing with you some inspirational growth stories from other fabulous business owners.
Ready to live the dream, then let's get stuck in.
Hello and welcome to today's episode of Dream Business Dream Life.
Today I'm here with a sneaky little bonus episode.
It's February the 14th, 2025 and I'm here to introduce you to my new business.
I've been talking about this for ages but most importantly I'm here to introduce you
to my new business partner.
I'm so excited.
But first things first, I just want to lay the stool out here and be very clear that this
is a brand new business.
This business, the one that I'm running at behind strategy as it's known, is going to
be business as usual, I'm still going to be supporting you in exactly the same way.
No change in terms of marketing services, any of that type of stuff.
But I want to help more people in more ways.
So this new business which I'm super excited about is going to be the more.
So let's let this kid in a sweet shot loose.
I'm going to introduce you to my amazing business partner and business bestie and just all round
bestie for stop.
Leanne Lorains.
Hello lovely.
How are you?
Hello I am good.
How are you?
I am great.
And are you as excited as me or is this just me that's hyper excited?
No, I'm very very hyper excited.
I'm trying not to be too excitable puppy and try and be a little bit serious today as
well.
Okay, that's the first.
That's the first.
Anyway, before we tell everyone what the business is going to do, what we've called
it and all of that jazz, shall we tell everybody a bit about how we got to this point
of going into business together?
I'm going to say we, I know that this originally was your idea.
So you tell us tell us how this happened.
Yes, thank you.
So I describe myself as a corporate escapee and with that I'm used to the buzz of corporate
life.
I'm only left corporate in 2023.
And with that came working with a variety of people, always having people, someone there
to bounce ideas off.
And what I've found is as much as I love my business and I love my clients, working from
home on my own has been lonely at times.
And I also know I've been playing it safe with my business.
And I just wanted, I wanted that more.
I wanted to be that kid in the sweet shop that you've just described.
That's real of chasing dreams so big.
They scare me just like the projects I used to deliver in corporate.
But to do this, I knew I needed a business partner, someone to take those bold steps
with me and who isn't afraid to go after what's possible.
Someone to keep me in check, but also to give me a push as well.
So who better than you Emma?
So you came into my life at a time when I needed you most.
I think we've been quite open about our story, our journey and our values and our lives are
so aligned.
And it's that connection that makes everything that we do together special.
It is Valentine's Day.
So we can say that, can't we?
We do have a lot of similarities, but we also have a lot of different experience and skills.
And I know without a doubt that whatever we set out to do, we will make it happen and
we're going to have a lot of fun doing it.
Oh my goodness, we absolutely will.
We are like, we are double trouble when we're together.
We can really move mountains or we can absolutely get stuff done, but we have an absolute giggle,
don't we, as we're doing it, we absolutely do.
So I am super, super excited, hyper-excited even.
So I remember when you first mentioned this, you know, we're going to become business partners,
type IDA to me.
And I've never really thought about having a business partner.
And I know we've spoken about collaborating.
I was super excited that we were going to do things together in a collaborative way.
But I've never really thought about taking that step further and being a business partner.
So it's like a new concept to me.
It was something I suppose bigger, more exciting, more scary maybe, isn't it, when you go from
collaboration to business partner.
And I suppose I needed a bit of time to reflect on that.
But I was never about reflecting on whether you were my business partner, because I don't
think I would have ever have doubted that if I was going to have a business partner, it
would be anybody different.
Because as you've said, our similarities are unbelievable.
Even from that very first day we met, when we sat there and you're like, I've got three
daughters.
I've got three daughters.
It was just like everything was just like, I don't know, like with the same person, scary.
Yeah.
And stay, we're being mushy.
We're being mushy.
So I don't think there was any doubt in that.
I think I just needed a little bit more time to catch up.
But boy did I catch up.
And as soon as I caught up, I knew that this was absolutely the way that we wanted to go.
Well, the way that I wanted to go and the receiver had said that was the same for you.
So for me, the next thing was okay.
We know that we're going to do something together.
What is it we are going to do?
And this is when I approached you with this thing that I've had in my head for a long,
long time, that I thought maybe something that might work together.
And I remember that conversation is clear as day at Rejud.
Do you remember that?
Oh, I'll never forget that conversation.
Yeah.
I mean, up until then, like you say, we have been talking about collaborating.
But when we started to talk, it all just clicked.
And it felt for me like a door had just swung wide open.
Whilst it felt exciting and fun, it also felt a little bit crazy, but in the best
possible way.
And I think it I'd describe it as it really just lit a fire in my belly.
The kind of excitement that makes you feel like anything's possible.
And whilst we are both successfully doing our own businesses and let you say,
Emma, that is not going to change.
But to come together and start sending brand new that just feels powerful.
Amazing.
Absolutely.
Doors.
And I don't think we've even scratched the slide.
Yeah.
Come on.
It's lovely in terms of the impact this new business is going to have.
And we're talking about this new business.
We haven't even told anybody what it is yet.
We're building up to this.
We're absolutely building up to this.
And I and you touched on something a minute or two ago.
And I think I just want to emphasize this really that we are very similar,
but actually very different in some ways.
We've got strengths.
And of course, we've got some weaknesses.
Let's be honest.
We've all got a few of them, not many, but we've all got odd ones, haven't we?
But our strengths and our weaknesses somehow compliment each other perfectly.
It's almost like what that drew that, didn't tell one of the things that on one
of our planning documents, I drew the young, young thing.
And it absolutely is as though.
I don't know if you put us together.
You've absolutely got the perfect partnership.
You've absolutely got all of those ingredients that you need.
Our values are aligned and all of that stuff.
So yeah, super, super exciting.
Sorry.
I'm bigging is up here on time.
Absolutely.
And I think, you know, the point here was that there was never any doubt that we
weren't going to create this absolutely perfect partnership.
There was no doubt about that at all.
But do you think when I came to you with this idea that you felt that that was right
straight away or do you think you had to have time to reflect on it?
Yeah.
So you've been, you cheeky, aren't you?
You've been talking about a new business for a long time and those little, those
little teasers that you like to do.
So I knew you'd been brewing this idea for a while and your vision was, was so
clear.
I think you could sell ice to Eskimos Emma.
So for me, I did, I was on board with it straight away because I loved absolutely
everything that you've, that you talked about.
There was a lot of doodling.
There was a lot of questions.
You're always going to get a lot of questions from me and far too much cake.
But it was an easy decision to make.
And of course I wanted in.
It just felt like everything was aligned and things just started to click into place.
And the more that we talked about it, just the stronger that pull became.
Amazing.
Amazing.
So, OK, let's get stuck into this.
That's how it all began.
That's where this business idea came from, this becoming a partnership came from.
And it actually makes me quite emotional thinking back to those early conversations
because we have some real giggles and yes, we are a lot of cake.
But there was there was so much depth put behind you, wasn't it?
But anyway, here we are.
We're here.
We're excited.
We're raring to go and finally ready to start sharing more.
So today isn't really about going into like the real detail of what the business is
going to look like because we're not ready to do that yet.
We're going to be going live properly in a few weeks time.
But what we wanted to do today was start to take you on that journey a little bit
with us.
So to get you to where we are.
So, Leanne, tell us a little bit more about this business.
Simplified business success is our new business name.
There you go.
Just giving you some a clue there straight away.
So tell us what it's all about.
So simply five business success is about helping aspiring business owners.
So whether you're already a business owner new to business or you're employed
and you want you want a piece of that power, you want to have your own business.
It's about helping those people to take real actionable steps towards success.
So this could be whether you're just starting out, as I say, as a new business
owner, or you've got a business and you're looking to build stronger foundations.
So we're going to provide expert training done for you services and time saving
templates, everything that you need to make business easier.
And you're here as both talk about this Emma talks about stuff a lot.
I think I talk about fluff, no fluff.
So no fluff, no overwhelm.
We want it to be just fun.
Business does not have to be serious.
So we want it to be fun.
We want to give you practical information and advice and honest support that does get
results.
And we want to be with you every step of the way.
We don't want to just give you bits of information and then leave you to work it out.
Exciting.
It is.
And I'm trying not to giggle there because now all I can think of is lots of
fluff, sorry, lots of stuff, but no fluff.
That's on your strap line.
There you go.
And I absolutely agree with all of that.
I don't think there is enough support out there for early stage businesses,
whether that's people who are just starting out or whether people who have started
what got a little bit stuck in the early stages.
There's plenty of things you can go and grab.
I mean, a million and one freebies downloads courses that give you a bit of
information, but nothing that really pulls all of that together.
And I think that's what we're going to do, isn't it?
We're going to be that poly altogether in a way that is easy.
Hence the name, Simplify Business Success.
And we are so excited.
I'm hoping that's coming across in this episode.
I'm sure it is.
But that's just the beginning, isn't it?
This is just the beginning.
You know, there is so much to come from this business, but we're not there yet.
We're not.
No, we're not there yet.
But one thing that we did say when we started chatting at the beginning and we
were looking at our launch plan or timeline or, you know, what are we going to do?
When?
When are we going to be?
Coming out as I keep calling it.
And we were both very clear that one thing that we did want to do was take
you on that journey with us because we want to show you that we are doing it
the way that we are going to teach you to do it.
We're doing it simply.
We're not making it complicated.
No.
We're saying what do we actually need to do to get us out there type stuff?
So we wanted to take you on that journey.
So today really is our sort of like pre launch launch.
Is that right?
Word to use?
Yeah, you know, me and I like to make words up as I go along.
And so when we do launch officially in a few weeks time, we're still not going
to be totally there.
There's still going to be more stuff that will follow.
We've chosen a few things that we're going to get out there from day one,
a signature offer and a few other bits and pieces that we're going to get out
there from day one, but all the stuff we'll follow when we're going to be taking
you on that journey with us, which is super, super exciting.
So much to come.
So much to come.
So what can you get from today?
Today we have got access to a wait list.
I'm going to share that in the show notes for you.
Join that wait list.
You are going to be taken on the journey.
We're going to keep you in touch with what we are doing when things are
available and all of that jazz.
So get yourself on the wait list.
If you have any questions, jump into either of our inboxes.
We are more than happy to answer them.
Um, but that's really all we wanted to share today.
Wasn't it?
Or have I missed anything?
Yeah, the only thing you've missed there is to come and follow us on our
socials.
Um, we have zero followers as of now.
And that was another thing we wanted to do.
We didn't want to jump onto an existing platform with with followers.
We are literally starting from the ground up today.
Let's go.
Let's go.
And we're taking you on that journey.
So there you go.
That's today's exciting news.
Simply by business success is coming officially in a few weeks time.
We cannot wait.
Get yourself on the wait list.
Come and follow us on socials and come on the journey with us.
Thank you for listening.
We will see you next time.
You have been listening to dream business dream life with Emma Hine.
If you want to know more about how I can help you to build your dream
business and your dream life, then visit my website, emmahine.co.uk.
Until next time, remember you really can have it all.